Head of Content Marketing Strategy, Ryder System, Inc.
Mike is responsible for the planning, creation, and execution of content for all Ryder business units, products, and verticals, as well as managing Ryder’s social media platforms. Since 2014, Mike has played a leading role creating the messaging for Ryder brand campaigns. This involves refreshing the brand’s Vision, Mission, and Values, as well as the launch of new products such as RyderShare, RyderGyde, Torque by Ryder, and RyderElectric+. Mike was also the lead writer on the award-winning Ever better™ World of Logistics national television campaign.
Mike holds a Bachelor of Science degree in Journalism and Mass Communication from Florida International University.